Archive for May 2023

Coolblog is introducing the latest Caramelicious combo

Tuesday, May 16, 2023 0 Comments A+ a-


Coolblog is introducing the latest Caramelicious combo which comes with tantalising caramel flavoured treats: 

   The Indulgence beverage series 
■ Cookies & Cream Indulgence 
■ Triple Coffee Indulgence 
■ Lattecino Indulgence 
■ Choctiramisu Indulgence 
○ Waffle with caramel spread  


Coolblog fans and customers can now choose from a variety of caramel flavoured beverages and dessert be it as a mid-day pick-me-up or a sweet treat to be indulged with their friends and family. 

The Indulgence is one of the most popular Coolblog beverage series thanks to the rich flavours and delicious toppings including caramel sauce, cheese mousse, and Lotus Biscoff crumbs. To excite their fans even more, Coolblog added Cookies & Cream Indulgence, a new member to the series.

Coolblog is Malaysia’s pioneering kiosk-based Halal dessert and beverage brand. Menu launching date: 13 April 2023

The Indulgence
○ Lattecino Indulgence
- 500ml - Priced from RM 9.90

○ Choctiramisu Indulgence
- 500ml - Priced from RM10.90
 - 700ml - Priced from RM 11.90

○ Cream & Cookies Indulgence
 - 500ml - Priced from RM 10.90
 -  700ml - Priced from RM 11.90

○ Triple Coffee Indulgence
 -  700ml - Priced from RM 10.90

Waffle with caramel spread - Priced from RM 7.90
 
Great drinks to have especially during the hot season now 😄

Coolblog’s:-
Website : https://www.coolblog.com.my/ 
Facebook : coolblog.my 
Instagram : coolblogmalaysia 
TikTok : coolblogmalaysia 
Twitter : CoolblogMY 

Shopee robust ecosystem

Friday, May 12, 2023 0 Comments A+ a-

Shopee’s robust ecosystem provides sellers with the ease to manage their online store-front, reach out to more customers and fulfil customers' orders through integrated logistics management. This has supported many small-scale businesses with e-commerce infrastructure and resources. With more time on hand to run the business, it is no wonder that many local businesses turn to e-commerce platforms to expand their business reach.


Dishing Out Pahang Sambal Hitam to Klang Valley

Khairil Adhzaha, who operates a sambal factory in Bentong, Pahang, is one of Shopee Malaysia’s most successful local sellers. His brand, Tokey Sambal Hitam  was bestowed the Super Favourite Buatan Malaysia title at the recent Shopee Super Awards 2022 for achieving the highest store growth in the last 12 months with excellent customer service.

The Tokey Sambal Hitam factory produces 80 kg of sambal hitam daily and employs 6 skilled and semi-skilled members of the local community to perform daily tasks, from raw ingredient processing to product marketing. According to Khairil, the business set-up was much leaner when he first started in 2009. What started as a hobby quickly turned into a flourishing business when he expanded into Shopee to reach out to audiences beyond Bentong.

“Majority of our customers live around Klang Valley,” Khairil said, reminiscing how e-commerce had contributed significantly to the growth of his business and created larger demand beyond the borders of Bentong. “Being on Shopee has helped my business grow.” He concurred that his sambal business would not have made it, had it not been for the ability of e-commerce to connect customers to businesses.

Khairil explained that sambal hitam is a simple, spicy, and sour condiment, special to Pahang made with ingredients sourced locally such as chillies, belimbing buluh (averrhoa bilimbi), onions and anchovies.

“Most Malay families in Pahang will have their own recipe. It is so tasty, you will finish a plate of rice with this one simple condiment! Ready-to-eat sambal hitam provides busy working adults with more meal-time convenience. Unlike Bentong, people in Klang Valley work long hours, get stuck in traffic jams and may be too tired to prepare dinner when they get home. That is why there is more demand for ready-to-eat sambal hitam in KL than in Bentong,” Khairil elaborated.

When asked how his business had contributed to the local economy, Khairil said that he sources all of his raw ingredients from local farmers and traders. He orders hundreds of kilograms of supplies such as anchovies, chillies, and onions from local traders. Belimbing buluh however, is sourced directly from local farmers around Selangor, Pahang and Perak. The business currently needs up to 300kg of the sour fruit.

Khairil added that with Tokey Sambal Hitam’s annual business growth projected between 20% and 30%, he foresees an increase of up to 40% in the volume of raw ingredients required. “Being a priority seller on Shopee, I have the advantage of receiving ample help and guidance from my account manager. All these have helped accelerate the growth of my business.”

A little bit of Sabah for West Malaysians

Ex-insurance finance executive, Emilhan Mokhtar, lost his job and returned to Sabah in 2020. With nothing much to do at home and a working capital of RM2,000 he borrowed from his youngest sister, Emilhan purchased brooches made with Sabahan freshwater pearls to sell on Shopee.

“My business was really small when I first started and I had to think outside the box. I sourced for freshwater pearl brooches, a popular souvenir from Sabah, to sell among my network of friends in Kuala Lumpur,” Emilhan explained.

Today, Emilhan’s online store, Kita Shop Selangor, has grown many folds on Shopee. His success has enabled him to establish a retail store, employing 6 local employees to assist with picking and packing, creating online content and managing the physical store. The brand currently carries between 200 - 300 types of designs, ranging from baby brooches, to shoulder brooches, and large brooches. All of them are sourced from local and indigenous artisans all over Sabah.

“E-Commerce is still a large demand creation platform, and 95% of my customers are from Peninsula Malaysia,” he added, sharing that his online store sells an average of 2,000 brooches monthly. “In 2021 alone, I managed to  switch my business ownership type to Sendirian Berhad.”

Emilhan believes that e-commerce is able to create more demand for brooches made of Sabah freshwater pearls, especially with live selling as it allows sellers to interact with interested users and potential buyers in real-time.

“Over the last few years, we have noticed that a customer may spend at least three times more during a Shopee Live session compared to buying normally from our Shopee store. We believe that they feel more confident with the product quality when they can see it live,” Emilhan added.

Delivering Kerepek Pedas all over Malaysia from Parit Sulong

Kerepek Mastuki sells about 1,200 kilograms of kerepek pedas online to people from all over Malaysia every month. According to its Parcel Leader Fatin Syahirah, Kerepek Mastuki started as a family business in 1991 and had gained popularity within the span of 10 years. Their customers have travelled all the way from Kuala Lumpur, Johor Bahru, Kelantan, Perlis, and Perak to the store in Parit Sulong, Johor to buy kerepek pedas basah.

“Kerepek Mastuki pivoted online on Shopee during the pandemic. We had the advantage of having a large existing client base before coming online. Our customers were also excited to see their favourite snacks easily accessible online,” Fatin shared. Kerepek Mastuki is now producing an average of 19,000 kilograms of kerepek monthly, with chilis and onions sourced from local suppliers.

“We are very grateful to be able to support our community here in Parit Sulong through Kerepek Mastuki. We have expanded the team with many local youths from our town to accommodate our growing business and are happy to give them the opportunity to start their careers with us,” Fatin elaborated further.

Shopee empowers sellers interested in taking their traditional businesses online through various online courses through the Seller Education Hub and Shopee University. To further strengthen their edge, sellers can join the upcoming Shopee Seller Summit in June 2023 and explore the latest value-based trends in the industry, share their experiences, and learn from fellow sellers.

 


World Asthma Day Brings Together Communities to Raise Awareness on Asthma Management

Monday, May 08, 2023 0 Comments A+ a-

In Malaysia, asthma is one of the most common respiratory diseases and it has been consistently on the rise. In recent years, the estimated asthma prevalence in Malaysia has increased from 6.4% to 9.4% in children aged 6-7 years old and from 9% to 13% in children aged 13-14 years old.¹ In view of the increasing number of asthma patients in Malaysia and the growing need to educate the public on asthma management, Asthma Malaysia and AstraZeneca has once again joined forces to organise the all-new ‘Breathe Better’ public campaign at the 1 Mont Kiara mall, in conjunction with World Asthma Day.


The event was designed to bring awareness to the public on the significance of managing asthma effectively. It was officiated by Dr. Helmy Haja Mydin, Consultant Respiratory Physician and co-founder of Asthma Malaysia, Dina Nadzir, Malaysian Singer, Radio Announcer, Actress, and Television Presenter; and Ashwini Saha, Country Medical Director and Asia Area Cardiovascular Metabolism Medical Therapeutic Area Lead, AstraZeneca.


Themed ‘Take Control of Your Asthma’’, the campaign was aimed at educating attendees on the importance of utilising controller medication for the management and treatment of asthma symptoms over the long term, rather than relying solely on reliever medication.


Speaking on the Breathe Better campaign, Dr. Helmy said, “It is crucial to increase the knowledge and awareness of the public on how to manage asthma. Getting diagnosed early is vital in order to prevent attacks that can be both disabling and draining. Early and proper control with appropriate medication will not only prevent severe illness, but improve one’s quality of life especially in the face of haze and ongoing risks of respiratory infections.”

“This campaign also serves as an opportunity for healthcare professionals and individuals with asthma to come together and share their experiences and insights with the aim of improving asthma care and management in Malaysia,” Dr. Helmy added.




Asthma can be classified as mild, moderate and severe. Based on the severity, patients would require different types and dosage of medication to control their condition. Each level requires different types of treatment in asthma management. Severe asthmatic patients need special attention as they are more prone to having frequent asthmatic attacks despite being skilful at administering the inhaler correctly.


According to Dr. Helmy, public awareness towards the three different levels of severity is still low.  “It is important to remember that most patients with asthma can have a normal life with the right inhaled therapy. For a smaller group of patients with severe asthma, there are more personalised options which will require modification based on individual needs”, Dr. Helmy further explained.

In Malaysia, the number of deaths due to asthma in 2014 was 1,700 cases. However, experts believe that the vast majority of deaths due to asthma can be avoided if early and proper treatment is given.²



The World Asthma Day 2023 celebration at 1 Mont Kiara featured educational games and an exhibition that showcases key educational messages about asthma, serving as a vital platform for the public to further understand and gain first-hand information of this respiratory disease. The event also included sessions on asthma sharing by local artist Dina, along with interactive gaming booths and a colouring competition to engage the younger participants. 

The World Asthma Day 2023 celebration is still ongoing and everyone is invited to attend the event. For further information, log on to https://qr.epmarketing.digital/wad2023

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