Toys“R”Us Asia Bolsters it’s Exclusive Portfolio of Toy Ranges

The latest additions ladder up to 40 dynamic partnerships this year;
 toys that are exclusive to and only available at Toys“R”Us in Asia

-Pixie Belles Makes its Asia Debut at Toys“R”Us!-
Pixie Belles will come in four designs.

Today, Toys“R”Us Asia announces up to 40 exclusive ranges with leading toy manufacturers from around the world, cementing itself as the largest authority and one-stop destination for fun toys and learning experiences in Asia. Brand new to the line-up is the arrival of the very latest worldwide phenomenon, ‘Pixie Belles’ from WowWee, the company responsible for the global best-selling ‘Fingerlings’.

Jo Hall, Chief Commercial Officer, Toys“R”Us Asia, commented, “Our goal is to bring fun, learning and memorable moments to kids and families across Asia.  Our team is committed to creating exclusive partnerships that bring the very best toys to our customers. This year has been another significant year for us and as we continue to drive our expansion of over 60 stores, bringing the most exciting selection of fun, quality and educational toys to more & more families across Asia.”

Pixie Belles to Make a Statement in Malaysia!
Pixie Belles

Prepare to step into a world filled with love, light, and fun movements. Beyond the everyday toy, Pixie Belles - or ‘Belles’ as they are affectionally known, have been described as the next generation of interactive toys. Using the very latest in motion technology, these cute little mythical creatures are sure to become your child’s best friend. From teaching you how to dance to telling you how they feel via the changing colour of their horn, Pixie Belles will help foster creativity by using music and colour as reasons to explore their world.

The four Pixie Belles are Esme, Layla, Aurora, and Rosie. They each react to touch, motion, and sound signals and have six different signature dances, inspiring movement, laughter, and a whole load of fun for the entire family. To bring your Belle to life, simply talk aloud or clap your hands and wait for your Belle to spin on demand. It’s pure magic!
The Belles come with a detachable magnet so you can attach them to your clothes and take them anywhere and everywhere you wish. Their funky, interchangeable, colourful tails can also be used as keychains, scrunchies, or bracelets; this makes them the ultimate fashion accessory!

Pixie Belles will be available at Toys“R”Us Malaysia from 23 September 2019 both in-store and online, retailing at RM129.99.

A World of Exclusives

With its selection of exclusive ranges, Toys“R”Us is the authority on Toy, Education, Baby Products, and Games in Asia. These ranges are carefully curated to not only cater to the growth and development of kids of all ages and gender, but also ensure entertainment and fun for families across the region. The latest in the growing list of Toys“R”Us Asia exclusive brands includes the “Matchbox” collection of die-cast cars. More real-world than their counterpart – HOT WHEELS – the Matchbox collection inspires storytelling and ignites kids’ imaginations as they build their own garage of replica cars and trucks. Also available exclusively are a range of big-box play sets that include the ‘Matchbox Downtown Demolition Playset’, ‘Matchbox Transporter’, and more! Matchbox toys will be available exclusively at Toys“R”Us Malaysia from September 7 2019 onwards and will be retailing from RM15 (Matchbox Power Grab Assis) to RM530 (Matchbox Die Cast 50 Pack SIOC).

“Matchbox” Downtown Demolition Playset

Toys“R”Us is also Malaysia’s go-to destination for L.O.L. Surprise. From October 5 2019 onwards, selected items from the “L.O.L. Surprise Jewellery” range will only be available at Toys“R”Us. This includes the much awaited limited-edition “L.O.L. Surprise Plush Keychain” and the “L.O.L. Surprise Collectible Watches”. Giving a whole new meaning to kid’s accessories, these exclusive items are sure to spark a child’s inner creativity, allowing them to design their own fashion accessories. Explore the world of L.O.L. Surprise at Toys“R”Us Malaysia.

Limited-edition “L.O.L. Surprise Plush Keychain”

Did someone also hear trucks? You can now find a full range of the iconic bright yellow ‘Caterpillar’ trucks and construction vehicles exclusively at Toys“R”Us Malaysia from November 2019 onwards. This range is perfect for the young aspiring builders of tomorrow, as they construct an entire city within their home. Drive home your truck from Toys“R”Us.

“Caterpillar” trucks and construction vehicles

If trucks are too rough, then there are furry, adorable animals too. Also exclusive to Toys“R”Us is the Mechanical Plush range ‘Pitter Patter Pets’ – perfect for kids aged 3+. The new range includes a Tweeny Weeny Bunny, a Walking Unicorn and a Walk Along Puppy, each of which have their own unique movement pattern. These toy pets, available exclusively at Toys”R”Us Malaysia from November 18 with a starting price of RM80 to RM142, also encourage kids to interact and communicate with them, further developing the kids’ imagination. Grab your favourite Pitter Patter Pet.

Pitter Patter Pets

Additionally, select battle items from the gaming and pop-culture phenomenon ‘Fortnite’, will be exclusively available at Toys“R”Us – allowing kids to recreate their favourite Fortnite scenes with items like the ‘Fortnite Legendary Collector’s Set’, ‘Fortnite Turbo Builder Set’, and more! These battle items will be hot on the shelves from November 2 2019 with a retail price range of RM170 to RM430.

“Fortnite Collector’s Set”

Innovative MiyoSmart spectacle lens from HOYA

HOYA Vision Care has brought its new innovative spectacle lens MiyoSmart with Defocus Incorporated Multiple Segments (D.I.M.S.) technology to Malaysia – offering an effective, comfortable and safe solution for myopia control innovated for children. The lens is the result of a collaboration between HOYA Vision Care and The Hong Kong Polytechnic University that began in 2012.

In a two-year randomised double-blind clinical trial involving 160 children with myopia aged 8 to 13, it was found that children wearing MiyoSmart spectacle lenses had reduced myopia progression in 60% of cases while myopia progression halted completely in 21.5% of cases[1]. The encouraging results of the clinical trial proved the effectiveness of the non-invasive lens in providing vision correction for myopic children while ensuring safety.

With more near-work activity, less time spent outdoors, the high value placed on education performance and other combined and interacting hereditary, behavioural and environmental factors, the incidence of myopia in children is expected to increase. It is predicted that by 2050, there will be 4.758 billion people with myopia globally (49.8% of the world population) and 938 million people with high myopia (9.8% of the world population)[2]. At the same time, effectively reducing the rate of myopia progression by 50% could reduce the prevalence of high myopia by up to 90%.

“Moderate to high myopia that requires -5.00 diopters or more for lens correction is related to increased risk for retinal degeneration, retinal detachment, cataracts and glaucoma (conditions that can cause blindness). Thus, it is essential to keep myopic progression under control, especially among developing children,” said Professor Carly S. Y. Lam and Professor To Chi-ho, School of Optometry, The Hong Kong Polytechnic University, who developed the Defocus Incorporated Multiple Segments (D.I.M.S.) Spectacle Lens for Myopia Control.

MiyoSmart lenses with D.I.M.S technology are comfortable and safe. Light and thin with UV protection for the eyes, the lens is made using the highly impact-resistant polycarbonate 1.59 that has passed the high velocity impact drop ball test, and is thus ideal for active kids from 6 to 18 years. The lens has a central optical zone for correcting refractive error and multiple defocus segments evenly surrounding the central zone (extending to the mid-periphery) of the lens to control myopia progression. This provides clear vision and myopic defocus simultaneously at all viewing distances. The lens makes use of the natural homeostatic mechanism known as “emmetropization”, whereby the eyeball adapts and shapes to receive focused images as it does for normal vision.

The MiyoSmart lens is able to:
·         Curb myopia progression on average by 60%[3]
·         Slow axial eye growth on average by 60%
·         Halt myopia progression in 21.5% of children

Testament to its excellence, the MiyoSmart lens with D.I.M.S. technology won the Grand Prize, Grand Award and Gold Medal at the 46th International Exhibition of Inventions of Geneva in Switzerland in April 2018.

“Hoya has devoted six years to developing MiyoSmart and we can see just how effective this product is. To ensure all users get the best benefits from the product, we are limiting sales of MiyoSmart to eye care professionals that we have trained to guide customers in its use. The eye care professionals will provide follow-up consultation to children wearing MiyoSmart after the purchase. In addition, we are implementing a protocol and ECP guidelines at all optical stores carrying the lens. We believe that this well-managed approach will be beneficial to the children and Malaysians in general in the long run,” said Ms Lew Chee Quin, Managing Director, Hoya Malaysia.

MiyoSmart spectacle lenses will be available at selected Eye Care Professionals (ECP) beginning November 2019. A list of eye care professionals carrying MiyoSmart lenses will be available by 1 November 2019 on HOYA Vision's website as follows:

[1] Lam CSY, Tang WC, Lee RPK, Chun RKM, To CH. A randomized clinical trial for myopia control – use of myopic defocus spectacle lens. 8th International Congress of Behavioral Optometry (ICBO), 26-29 of April 2018. Sydney, Australia.
[2] Holden B.A., Fricke T.R., Wilson D.A., Jong M., Naidoo K.S., Sankaridurg P., Wong T.Y.,Naduvilath T.J., Resnikoff S. Global Prevalence of Myopia and High Myopia and Temporal Trends from 2000 through 2050. American Academy of Ophthalmology. 05/2016, vol.123, no. 5, p.1036–1042.
[3] Myopia progression (SER) by 59% and axial elongation (AL) decreased by 60% compared with those wearing SV lenses.

Specially marinated Garlic Butter Chicken meal back by popular demand!

What did the block of butter say to the bulb of garlic? “It’s always butter when we are together”. To welcome the year-end, Kenny Rogers ROASTERS (KRR) invites guests to dive into a pool of rich aromatic flavours as the rotisserie-roasted chicken restaurant is bringing its delicious specially marinated Garlic Butter Chicken meal back by popular demand!
 Marinated in garlic butter exclusively for the Garlic Butter Chicken meal, indulge in KRR’s tender and juicy chicken livened with a strong creamy garlic butter gravy. The combination of these two components bring about a distinctive flavour, the perfect complement for a robust meal. Be spoilt for choice with the meal options catered for sharing or to have on its own:

1.    Garlic Butter Chicken Meal @ RM24.90 – 1 piece of Garlic Butter Quarter Chicken + 3 side dishes + 1 piece of Kenny’s Home-made Muffin

2.    Garlic Butter Chicken & Soup Meal @ RM 26.90 – 1 piece of Garlic Butter Quarter Chicken + 1 side dish + 1 Kenny’s Mushroom & Chicken Soup + 1 piece of Kenny’s Home-made Muffin

3.    Garlic Butter Whole Chicken @ RM 55.00

4.    Garlic Butter Family Feast @ RM88.80 – 1 Garlic Butter Whole Chicken + 2 side dishes + 4 pieces of Kenny’s Home-made Muffins + 1.5 litre of Coca-Cola

Match the meal with a glass of Minty Passion Mocktail, a refreshing mix of tropical passion fruit topped with citrusy lime and garnishes of fragrant mint leaves.

 “As a brand, we look to diversify KRR’s food offerings throughout the year for a meaningful meal experience. Each quarter, guests will see a special meal campaign put forth, carefully-thought out to delight our guests’ palate. Thus, we themed this meal campaign as ‘Back and Butter than Ever’ as we received a great abundance of response to bring back the Garlic Butter Chicken,” said Kennie Thong, Marketing Manager of Berjaya Roasters (M) Sdn Bhd. 

KRR Card members nationwide are in for a treat! KRR Card holders who activate or reload RM100 in their KRR Card will get a complimentary Nasi Lemak Solo. For registered KRR Card members celebrating their birthday, double the happiness with a Kenny’s Quarter Meal on the house, with any purchase within their birthday month.
For more information on Kenny Rogers ROASTERS, kindly contact 03 - 2119 9888, visit or connect to

* All prices are inclusive of 10% service charge and 6% Service Tax where applicable
* Price varies at KRR Genting Highlands


In a year when the Angry Birds celebrate their 10th anniversary, Rovio Entertainment collaborates with award-winning organizer One Universal Production Sdn Bhd (OUP) to bring Malaysians a fun-filled adventure through the world’s first Angry Birds Splash Water World. The announcement was made at the signing ceremony between the two companies today. This exciting new expanded Angry Birds concept is a good and timely initiative for Malaysia as part and parcel of the Visit Truly Asia Malaysia 2020 campaign. The Angry Birds Splash Water World will be located in SP Setia, Setia Ecohill, Semenyih during the upcoming School Holiday 2019.

Created in 2009 by the Finnish company, Rovio Entertainment, Angry Birds started out as a popular mobile game and has since evolved from games to various entertainment and consumer products in brand licensing. Following on from the recent global release of The Angry Birds Movie 2, the Angry Birds Splash Water World will be a collection of activities big and small taking place under the sun at the wide-open space @Setia EcoHill for two months.

Loveable characters in the franchise including Red, Chuck, Bomb, Terence, Mighty Eagle, and of course, the lovely Hatchlings will be featured across the Angry Birds Splash Water World. Along with dozens of other Angry Birds elements, we welcome you to celebrate Christmas and usher in 2020 New Year with us.

The Angry Birds Splash Water World will be running on specific dates for two months, starting from 22 November 2019 and ending on the day school resume, 5 January 2020. Only 2,000 tickets will be available to the public per day, to ensure smooth operation and a great experience for all.

The highlight will be the inflatable Angry Birds water slides and obstacle featuring Red, Chuck, Bomb, Mighty Eagle and Terence. Among them the tallest water slide stands at 12 meters in height are sure to give visitors the thrill. Joining the huge inflatable slides, there will also be characters parade, characters meet-and-greet and non-scripted dance activities to entertain the crowd. Combined, we bring on the largest theme mobile water inflatables in the world to Malaysia.

Last but not least, the Angry Birds Pop-Up store will feature a wide range of exclusive Angry Birds merchandise and memorabilia. It's the perfect place to pick up a present for Christmas and New Year.

For tickets details and purchases, please visit